Digital Marketing's Mightiest Heroes
Customer Acquisition Experts
We are TFLI
Digital Marketing's Mightiest Heroes
We are TFLI Limited

The cause...

TFLI is a close knit, crack team of leading-edge software developers and digital marketing obsessives. Working from our (not so) secret lair, in deepest, darkest Cheshire, we are united in our mission to build the very best customer acquisition funnels, producing the highest quality sales prospects for our partners.

We create, we originate

Unlike others within the customer acquisition space, TFLI do not employ the services of third-party marketers, traffic aggregators or networks. We produce the landing pages, we write the ads and we generate the clicks. This equates to greater control, greater reliability and most importantly...greater quality.

We're global

Trading internationally within many different markets, TFLI are fast working towards our goal of being recognised as "the" go-to source for high converting, digitally generated consumer sales prospects.

Proprietary tech

Technology is at the heart of everything that we do! TFLI have designed and built a suite of smart, slick, intuitive systems to oversee all aspects of our operation; from the automated management and optimisation of our paid search and social marketing, to interactive customer engagement routines and bespoke lead/data management systems.

Super Awesome team

We employ awesome people, and we're all bound by the same important values. We believe that work should always be fun and that creative freedom is paramount to achieving the best results. This philosophy has helped us to build the productive, collaborative working environment that we enjoy today.

Markets we make a difference in

We own, operate and generate sales prospects via a number of different brands within a number of different markets, at both home and abroad. These include...

Lead Craft - The Hero's Way

Want to know the secret to crafting the perfect lead?

Product Specification

Stage 1 is to identify what sort of people may be interested in our new product. This usually involves a meeting between our sales and media teams. Time will be spent considering customer demographics, geographical location and other product specific customer attributes.

Landing Page Design

Stage 2 of the process is to build a number of different landing pages and, in most cases, a range of different form flows. The way in which a field is presented can have a significant effect on customer engagement, and also quality.

Traffic Source

Stage 3 is traffic identification. Undoubtedly one of our greatest strengths is that we don't work or rely on third party marketers to generate traffic to our offers (a rarity within our field). This is massively advantageous as it means that we are in direct control of how customers get to our sites, and where they come from! This ensures that quality is consistently high, compliant and that the journey can always be traced from start to finish.

Ads, ads, ads

Ad design is an incredibly important part of the journey. Our media team spend a significant amount of time prepping and testing ad copy, imagery and video. In the same way that different platforms bring different types of traffic in terms of customer demographic and intent, so too is customer engagement dependant on how the ad was written and ultimately interpreted.

Funnel Optimisation

For those not in the know, in the world of digital marketing "funnel" simply means the journey from start to end. We spend an age testing, re-testing and obsessing over our sales funnels. The goal is to identify where or what within the journey can be improved, and how to best implement the improvement for the benefit of our partners.

Lead delivery

Only when we have tested each element of the journey can we be confident in our ability to deliver quality, but it doesn't stop there. Ultimately, it is not until we generate a lead that we truly know how good of a job we have done (and we don't always get it right first time). Only through a constant loop of lead delivery and partner feedback are we able to truly optimise the customer journey, resulting in the best quality leads.

Life at TFLI

We work hard, we play harder - here's a little taste of life at TFLI.

Our Team

A few of our mightiest heroes...
Jason Thompson
IT Director
Craig Harvey
Senior Software Engineer
Eamon Jurdzis
Senior Software Engineer
Peter Jones
Compliance Director
Stacey Boulton
Compliance Officer
Lynn Durrans
Accounts
Rob Humphries
Software Director
Ricardo Lopes
Software Engineer
Simon Durrans
Director
Dan Rodgers
Managing Director
Ash Hatton
Head Of Partnerships
Oliver Edwards
Head Of Sales
Adam Bowers
Managing Director
Ben Haslam
Digital Media Manager
Becky Lowther
Senior Sales Executive

Join The Cause (work at TFLI)

Interested in joining the guild? Can't see a vacancy to suit your super human skills? We are always keen to speak to talented individuals, even if we're not currently recruiting for a specific position.

Below is a list of our current vacancies.

Contact The Team

To contact the team simply send a Raven.
(Alternatively, if you're short on Ravens you could always use the form below).

General Enquiries

+44 (0) 1625 322 555 hello@tfli.co.uk

Registered Address

The Old Boiler Room
Suite S1 (a) & S1 (b)
The Adelphi Mill
Grimshaw Lane
Bollington
Cheshire
SK10 5JB

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© TFLI 2019. All rights reserved. TFLI Ltd is authorised and regulated by the Financial Conduct Authority, number FRN 723630. Licenced by the Information Commissioners Office, (Registration Number Z3585914) Registered in the UK, number 08424810. Registered Office Address: Adelphi Mill, The Old Boiler Room, Suite S1 (A) & S1 (B) Grimshaw Lane, Bollington SK10 5JB.
TFLI